Four wins for Anatomy at the Transform Awards 2026
Four awards in one night. A bit of a handful, but we’re not complaining.
A huge well done to our brilliant team and wonderful clients RCSI and Eastern City, and of course Transform for a very fun evening.
The full list of winners at this year’s Transform Awards can be seen here.
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Oxford Street Development Corporation features in Transform Magazine
New development corporation brand aims to revive London’s Oxford Street
Design Week features our identity for the Oxford Street Development Corporation
Design Week features our identity for the Oxford Street Development Corporation
How emotion works in brand building and why it’s so effective for place brands
Emotions are central to the human experience. They help shape perceptions, guide decisions, and influence what we remember. All essential for effective brand building. But why? Emotions help us make quick, intuitive choices in the moment, by simplifying things (good/bad, approach/avoid, safe/risky). They interact with our core beliefs, opinions, memories and experiences to help us reach decisions rapidly. More often than not, we choose based on feeling rather than methodically analysing features.