Skip to main content

Giggling Squid

Giggling Squid is a chain of family-owned Thai restaurants across the UK. They have been growing rapidly and currently operate 28 restaurants. As
 one of our longest-serving clients we were initially commissioned to set the foundations of the brand ahead of expansion – refining and bringing consistency to the identity across print.

  • 1
  • 2
  • 3
  • 4
/4
We also redesigned the website with improved booking functionality resulting in a 280% increase in booking rates. We recently carried out a refresh of the identity aligning it more closely with a new direction for the interiors, adding more organic, natural elements. A new photographic direction also gives the identity a more relaxed tone with a focus on sharing, bringing one of the restaurant’s unique elements to the fore - Thai tapas.

  • 1
  • 2
  • 3
  • 4
/4
Sessions time on the website also increased by 136% with improved user experience and the introduction of new content.

Location map